CLIENT

CLIENT

SLB One Subsea

ROLE

ROLE

Design Director

SECTOR

SECTOR

Energy / Industrial / Technology

Uniting three industry leaders under one market entry

Uniting three industry leaders under one market entry

OVERVIEW

OVERVIEW

A global launch campaign introducing OneSubsea, a joint venture between SLB, Aker Solutions, and Subsea7.
The work established a clear market entry across film, digital, and enterprise channels, aligning innovation, scale, and decarbonization into a unified narrative.

Contribution

Contribution

Directed the visual and motion system across the launch. Translated core messaging into film, digital, and sales assets, ensuring consistency across all global touchpoints.

WHY THIS WORK MATTERED

WHY THIS WORK MATTERED

The launch required immediate credibility for a newly formed company operating at global scale.
The system enabled a coordinated rollout across markets, aligning stakeholders, channels, and messaging from day one.

Idea

Idea

A new era, driven together.
Position the partnership as a unified force, combining expertise, scale, and technology to move the subsea industry forward.

PRINCIPLES

PRINCIPLES

Clarity over jargon
Consistency at scale
Momentum through motion
Precision in execution

SYSTEM / EXECUTION

SYSTEM / EXECUTION

A modular launch system built around a cinematic film and a structured motion language.
Typography, horizon lines, and pacing created a repeatable framework that scaled across digital, social, and enterprise materials.

Outputs

Outputs

Launch campaign direction
Hero film and motion system
Digital and social rollout
Global campaign toolkit

New York
NY 10036
United States

2026 ®

Open to

full-time roles,
contract work,
or partnerships.

Let's build something together.

Jon Herrera